There are so many indie companies floating around out there, it’s hard to try every single one. But every once in a while, a company comes along with a truly original concept and you simply need to try them. This was the case with Innocent + Twisted Alchemy. It wasn’t the branding that caught my eye, not even the pretty-looking colour blends, nor the fact that they seem to have great reviews. What caught my eye were the hand-drawn illustrations done by the owner. A little Ai Yazawa, a little Mistukaz Mihara, completely original, the owner even creates shadow collections based on her pieces. I had never seen anyone do anything quite like it.
But knowing that holiday collections were close at hand, I held off buying until Black Friday. I had just enough spare change scraped together for four samples. Innocent + Twisted uses clamshells for samples and absolutely stuffs them full of products. While I think $2 is steep for a 1/8th teaspoon baggie, it is perfectly reasonable for the samples you get here.
Shooting Stars is part of the limited holiday collection and described on site as a “navy blue with an explosion of golden sparkles.” The base is a very blackened blue, with bright gold generously scattered throughout. Sometimes, I think the gold almost gives the blue a green tint, like dark, murky ocean waters.
Guilty Grinch is another holiday limited, described as a “dark teal [with] multi-colored sparkles.” What stands out most to me are the bits of red and green and violet through the formula, like glittering confetti over the velvety blue-green base. This is definitely my favourite of the shades I ordered.
Hidden Present is an “army green with an explosion of pink sparkles.” The pink in the sparkle is light, like a dusty rose rather than a magenta, which I think can almost look gold or silver depending on the light. Green shadow enthusiasts should most definitely get their hands on this one before it’s gone–the green itself is pretty a pretty enough olive shade, but the added interest of the pink makes it really unique.
Twisted is the only colour from the permanent line I ordered. Described on site as “violet with green shimmer,” it’s a very deep, dark purple with a healthy dusting of turquoise-green sparkles. It’s incredibly pretty and has gotten a lot of wear, despite the fact that I really don’t wear purples often. This one gave me the hardest time photographing, since unlike the other shades, the turquoise here really is a shimmer and not sparkly enough to catch the interest of my (admittedly ancient) camera.
The photos below were taken slightly out of focus to try to capture the sparkles and shift. All were taken in natural light.
All things considered, I would definitely order from Innocent + Twisted again and would gladly recommend them to people looking for pretty shades from a unique company. If you’re looking for ways to spend some Christmas cash, Innocent + Twisted also offers Lucky Packs–randomly chosen shades in full size, clamshell, and bagged samples. I’ll definitely be ordering one!
Love you to the Moon and Back,